USSA

Resource Development Plan

Mapping out Fundraising and Development Sources, ROI and Goals 

 

This simple tool can help you come up with fundraising and development goals as well as analyze the effectiveness of your different fundraising and development opportunities. 

 

Development 

# of gifts or 

Amount of 

Total 

Inputs or 

ROI 

Fundraising 

donations or 

Gifts 

 

expenses 

 

Sources 

sponsorships 

       
 

(A) 

(B) 

(A*B) 

(C) 

(A*B) – (C) 

List individuals (major donors) 

         

Campaigns and Appeals (medium donors) 

         

Small donations 

         

Events 

         

Business Sponsors 

         

Public Grants 

         

Private Grants 

         

 

Estimating your development/fundraising goals and budget 

 

Development Fundraising Sources 

# of gifts or donations or sponsorships (A) 

Amount of Gifts 

 

(B) 

Total (A*B) 

Likelihood of procuring total in % decimal 50%=0.50 

Goal or Budget estimate 

 

(A*B*C) 

Same as above 

         

 

For assistance contact: education@ussa.org




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